View more
This product has multiple variants. The options may be chosen on the product page
Customer-Centricity
The New Path to Product Innovation and Profitability
Empowered customers have high expectations. This book presents a framework to understand the digital trends reshaping consumption, and analyzes the new skills and business models needed to succeed in the age of digital disruption.
View more
This product has multiple variants. The options may be chosen on the product page