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Unlocking Opportunities in Sub-Saharan Africa
Competing Successfully at the Base of the Pyramid
Emerging markets in sub-Saharan Africa present vast opportunities, but their volatility makes sustainable profitability a major challenge. This book provides a framework, using cases and illustrations, to help organisations navigate these markets and achieve lasting success.
Emerging markets in sub-Saharan Africa present vast opportunities, but their volatility makes sustainable profitability a major challenge. This book provides a framework, using cases and illustrations, to help organisations navigate these markets and achieve lasting success.
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This product has multiple variants. The options may be chosen on the product page