“Show us what you’ve got”
This research addresses how owner/managers of Irish service small medium enterprises (SMEs) execute and manage brands. In an area of study in its infancy, this book provides evidence of the importance and relevance of branding to SMEs.
Education Loan and Inclusive Growth
This book explores education loans as a tool for financing higher education in developing countries. Using India as a case study, it reveals how the system excludes the poor and formulates an action plan to make it an inclusive financing tool.
Research in Management Accounting
This book addresses the gap in management accounting research focused on Malaysia. It provides research-oriented articles on key issues and is an essential reference for researchers, academics, managers, accountants, and policy makers.
Remarkable Contributions
This insightful text explores the emergence of women leaders in India’s growing service industry, a topic long unexamined. Grounded in research, it brings their remarkable leadership to life through case studies and surveys that capture their real lives.
From Traditional Attire to Modern Dress
These essays discuss how clothing, jewellery, and fashion are connected to political and social developments. Fabrics and colours are marvellous documents that bring to life our ancestors’ worlds, helping us understand sartorial appearances in the Balkans and Orient.
The Plastic Venuses
Consumerism and virtual reality are transforming archaeology. When ancient sites become theme parks and finds are exhibited in casinos, what is authenticity? This book is an innovative, critical, and stimulating appraisal of our relationship with the past.
In Singapore’s government-controlled economy, pro-business policies are vital. Yet, no comprehensive model exists to predict which firms will succeed or fail. This quantitative book attempts to fill this gap by testing the key factors for success.
This book explores the personal and environmental factors affecting university students’ entrepreneurial intentions. It provides insights for policymakers, educators, and students on developing entrepreneurial knowledge, skills, and career choices.
Corporate Social Responsibility and Shell in Ireland
An exposé of Shell in Ireland, this book reveals how weak regulation and political influence can turn corporate social responsibility into a tool for exploiting communities and the environment.
Egyptian industry bypassed quality control, creating a gap that hinders global competition. This book presents the Holistic Egyptian Quality Management Approach (HEQMA), a new model tailored to Egyptian culture to diagnose problems and strengthen quality.
Exploring Travel and Tourism
These essays examine the significance of travel and the tourist experience over the last two hundred years. From Borneo to Cuba to Niagara Falls, the authors unpack the meanings of nationality, postcolonialism, place, gender, and class in travel studies.
The Home Entrepreneur Systems Model
This book chronicles a PhD student’s research into home-based businesses. Using Grounded Theory, it develops the Home Entrepreneur Systems model, a new way to understand how home business meets our needs for security, autonomy, balance, meaning and community.
Looking at the Broad Picture
This book is the story of how ten Irish software companies evolved their development processes over the last decade. It discusses specific change-processes, the benefits of each, and suggests developments for the future.
Strategic HRM and Performance
The link between strategic human resource management and organisational performance is heavily debated, with inconclusive results. This book explores which HR practices enhance performance, how to measure it, and why an interrelated system of practices is key.
This book explores how Kuwait can convert its oil “resource curse” into a blessing. It considers the strategic points surrounding oil governance and its implication for growth, arguing that a planned investment in innovation is critical for development.
Learning Accountancy
This book takes a different approach to accountancy. It starts with cash flow statements, profit and loss, and balance sheets before introducing the rules of double entry, helping the layman and student to gain a valuable insight into the subject.
SME’s and the Internationalization of Food Exports
As internationalization grows, firms see expansion as an opportunity for growth. This book identifies the internal and external factors associated with exporting foodstuffs into retail, conceptualising internationalization theory to address its unique problems.
Professional Morality and Guilty Bystanding
Professions are riddled with complexities and ethical conflicts that obstruct the goal of meaningful work. This book explores the reflections of spiritual master Thomas Merton, offering the confidence to transcend these challenges and transform workplaces through moral action.
Information and Communication Technology and Small and Medium Sized Enterprises
ICT can be a source of competitive advantage for SMEs. This book provides a synthesis of the advantages of ICT, illustrating the technologies used with theoretical and practical views. It is an indispensable reference for both academics and practitioners.
European SME’s and Global Business
Most research focuses on large firms, but this volume explores the internationalisation of small enterprises. Using Norwegian case studies, it reveals the factors influencing the speed of going global and its significance for entrepreneurs and governments.