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Advertising Culture and Translation
From Colonial to Global
A cross-cultural approach to translational issues and translatability of advertising cohesively is adopted here, exploring ‘centre’ and ‘periphery’ conflict. The book introduces advertising English as lingua franca, marking new trends in varieties of English around the world.
A cross-cultural approach to translational issues and translatability of advertising cohesively is adopted here, exploring ‘centre’ and ‘periphery’ conflict. The book introduces advertising English as lingua franca, marking new trends in varieties of English around the world.
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The Theory of War and Peace
The Geophilosophy of Europe
Using the results of empirical and theoretical research in the field of geophilosophy, as well as neuroscience, psychology, social philosophy and military history, Bazaluk defines the axiomatics of the theory of war and peace and formulates its consequences.
Using the results of empirical and theoretical research in the field of geophilosophy, as well as neuroscience, psychology, social philosophy and military history, Bazaluk defines the axiomatics of the theory of war and peace and formulates its consequences.
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Exchanges between Literature and Science from the 1800s to the 2000s
Converging Realms
This collection responds to the intense interest that the relations between the discourses of literature and those of science have obtained. It focuses on the cultural significance of scientific discoveries and practices and scientific representations in literature and the arts.
This collection responds to the intense interest that the relations between the discourses of literature and those of science have obtained. It focuses on the cultural significance of scientific discoveries and practices and scientific representations in literature and the arts.
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The Recovery of Palestine, 1917
Jerusalem for Christmas
Weintraub illustrates how General Edmund Allenby, having been raised on the Bible, exploited Prime Minister David Lloyd George’s request for help to capture Jerusalem in 1917. He explains how, despite a hard-fought desert war Jerusalem finally fell, with its sacred sites intact.
Weintraub illustrates how General Edmund Allenby, having been raised on the Bible, exploited Prime Minister David Lloyd George’s request for help to capture Jerusalem in 1917. He explains how, despite a hard-fought desert war Jerusalem finally fell, with its sacred sites intact.
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£61.99
Kobylarek portrays an institution, the Polish university, resistant to change and defying all attempts at reform. He proposes a redefinition of the function of the university, based on a thorough analysis of the needs of all its various groups of stakeholders.
Kobylarek portrays an institution, the Polish university, resistant to change and defying all attempts at reform. He proposes a redefinition of the function of the university, based on a thorough analysis of the needs of all its various groups of stakeholders.
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A Malaysian Study of Mixed Methods
An Example of Integrating Quantitative and Qualitative Methods
Roosli and O'Keefe focus on how to combine quantitative with qualitative methods in a research project. This approach, which is detailed here, is called ‘Triangulation’; a plan, structure and investigation strategy used to obtain answers to problems from an earlier stage.
Roosli and O’Keefe focus on how to combine quantitative with qualitative methods in a research project. This approach, which is detailed here, is called ‘Triangulation’; a plan, structure and investigation strategy used to obtain answers to problems from an earlier stage.
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The Poetics of Uncontrollability in Keats’s Endymion
Language Theory and Romantic Periodicals
Anselmo reconstructs the linguistic context of the 18th and early-19th centuries to explain the reviewers’ unease regarding Endymion. She shows that 18th-century prescriptivism arose from an anxiety of language and the desire to control language informed Romantic criticism.
Anselmo reconstructs the linguistic context of the 18th and early-19th centuries to explain the reviewers’ unease regarding Endymion. She shows that 18th-century prescriptivism arose from an anxiety of language and the desire to control language informed Romantic criticism.
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Late Nineteenth-Century Italy in Africa
The Livraghi Affair and the Waning of Civilizing Aspirations
Bruner looks at an 1891 affair concerning a claim that officials in Italy’s Red Sea colony ordered the secret and brutal killing of certain indigenous notables. He studies how this affair re-shaped the Italian outlook on colonialism, opening the door to conflicts and battles.
Bruner looks at an 1891 affair concerning a claim that officials in Italy’s Red Sea colony ordered the secret and brutal killing of certain indigenous notables. He studies how this affair re-shaped the Italian outlook on colonialism, opening the door to conflicts and battles.
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Science Research and Education in Africa
Proceedings of a Conference on Science Advancement
This conference proceedings discusses how Africa may be about to undergo a profound change in scientific and medical development. Its themes include health research improvement and disease surveillance education, and deadly epidemic diseases.
This conference proceedings discusses how Africa may be about to undergo a profound change in scientific and medical development. Its themes include health research improvement and disease surveillance education, and deadly epidemic diseases.
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Holocaust Resistance in Europe and America
New Aspects and Dilemmas
Eleven essays are brought together here to investigate different aspects of resistance to the Holocaust, which took many forms, including armed and passive resistance. They analyse resistance to the Nazi regime and motivations to fight against Nazi Germany during World War II.
Eleven essays are brought together here to investigate different aspects of resistance to the Holocaust, which took many forms, including armed and passive resistance. They analyse resistance to the Nazi regime and motivations to fight against Nazi Germany during World War II.
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Texts and Textiles
Affect, Synaesthesia and Metaphor in Fiction
This study illustrates how fiction that makes use of textiles as an essential element utilizes synaesthetic writing and metaphor to create an affective link to, and response in, the reader. These links and responses are assessed using affect theory and work on synaesthesia.
This study illustrates how fiction that makes use of textiles as an essential element utilizes synaesthetic writing and metaphor to create an affective link to, and response in, the reader. These links and responses are assessed using affect theory and work on synaesthesia.
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£57.99
Ritchie examines what remains an under-studied aspect of Samuel Johnson’s profile—his attitude to social improvement. The cross-disciplinary framework provided applies perspectives from social and cultural history, legal history, architectural history and English literature.
Ritchie examines what remains an under-studied aspect of Samuel Johnson’s profile—his attitude to social improvement. The cross-disciplinary framework provided applies perspectives from social and cultural history, legal history, architectural history and English literature.
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Language for Specific Purposes
Research and Translation across Cultures and Media
This volume aligns three aspects of Language for Specific Purposes: translation, linguistic research, and domain-specific web communication. It presents work in various LSP areas, like legal discourse, highlighting issues of specialised communication and its social implications.
This volume aligns three aspects of Language for Specific Purposes: translation, linguistic research, and domain-specific web communication. It presents work in various LSP areas, like legal discourse, highlighting issues of specialised communication and its social implications.
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American Multiculturalism in Context
Views from at Home and Abroad
This text brings together the reflections of a group of experts who met with the leading African American writer Ishmael Reed in 2015. It reports on Reed’s thoughts from the meeting, and looks at the concept “multiculturalism” in the United States, Europe and elsewhere.
This text brings together the reflections of a group of experts who met with the leading African American writer Ishmael Reed in 2015. It reports on Reed’s thoughts from the meeting, and looks at the concept “multiculturalism” in the United States, Europe and elsewhere.
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Shakespeare’s Ghosts Live
From Shakespeare's Ghosts to Psychical Research
This book throws new light on many historical case reports from Shakespeare’s time onwards. It raises awareness against the emptiness of a zombie-like existence in today’s society and offers a new approach to life and death, and their deeper meaning.
This book throws new light on many historical case reports from Shakespeare’s time onwards. It raises awareness against the emptiness of a zombie-like existence in today’s society and offers a new approach to life and death, and their deeper meaning.
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Autobiographical Poetry in England and Spain, 1950-1980
Narrating Oneself in Verse
Lerro traces the founding critical theories of the influential autobiographical genre, from the Enlightenment period to the most recent developments. He offers an increased effectiveness of the poem to express the narrative purposes of autobiography.
Lerro traces the founding critical theories of the influential autobiographical genre, from the Enlightenment period to the most recent developments. He offers an increased effectiveness of the poem to express the narrative purposes of autobiography.
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£45.99
Denham brings together the work of Helen Kemp Frye, an accomplished artist and musician, and the wife of literary critic Northrop Frye. The book contains her reflections on art, giving voice to a creative being whose contributions to cultural life in Ontario are often neglected.
Denham brings together the work of Helen Kemp Frye, an accomplished artist and musician, and the wife of literary critic Northrop Frye. The book contains her reflections on art, giving voice to a creative being whose contributions to cultural life in Ontario are often neglected.
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£45.99
Revealing the importance of valuing literature that has travelled over bodies of water, this volume emphasizes the common theme that water unites nations and their readers through literature. Topics examined range from South Africa’s ongoing crises to reinvented poetry.
Revealing the importance of valuing literature that has travelled over bodies of water, this volume emphasizes the common theme that water unites nations and their readers through literature. Topics examined range from South Africa’s ongoing crises to reinvented poetry.
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£52.99
Serfaty translates the full text of Donato Manduzio’s Diary from Italian into English, making it available at last to a wider public. She provides a social and historical basis for the trajectory of Manduzio and retraces his mystical visions and spiritual development.
Serfaty translates the full text of Donato Manduzio’s Diary from Italian into English, making it available at last to a wider public. She provides a social and historical basis for the trajectory of Manduzio and retraces his mystical visions and spiritual development.
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Presence of the Cross in Public Spaces
Experiences of Selected European Countries
This collection discusses the debate on the presence of the cross in the public space in a number of European states and it considers its potential effects. The analyses presented concern not only the established democracies of Western Europe, but also post-communist states.
This collection discusses the debate on the presence of the cross in the public space in a number of European states and it considers its potential effects. The analyses presented concern not only the established democracies of Western Europe, but also post-communist states.
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