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Digital communication transformed branding. Now, artificial intelligence offers new ways to handle big data and customize messages for mass audiences. This book shows how the intersection of these forces points to a new reality in brand communication, design, and management.
Digital communication transformed branding. Now, artificial intelligence offers new ways to handle big data and customize messages for mass audiences. This book shows how the intersection of these forces points to a new reality in brand communication, design, and management.
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This product has multiple variants. The options may be chosen on the product page