Name: China and the Global Media Landscape
SKU: 1-5275-3526-6
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China and the Global Media Landscape

Remapping and Remapped

Edited By: Gabriele Balbi, Jiang Fei, Giuseppe Richeri

From £29.99

This book explores how Chinese media became a global force, remapping the world's media landscape. It examines how China’s system is shaped by others, while its own “going out” strategy influences film, broadcasting, the press, and the Internet worldwide.

In the last decade, the Chinese media have imposed themselves in the global arena and have started to become a reference point, in business and…

In the last decade, the Chinese media have imposed themselves in the global arena and have started to become a reference point, in business and cultural terms, for other national media systems. This book explores how the global media landscape was changed by this revolutionary trend, and why and how China is now playing a key role in guiding it. It is, on the one hand, a book on how the Chinese media system continues to take inspiration and to be shaped (or remapped) by American, European and Asian media companies, and, on the other, a volume on the ways in which recent Chinese media’s “going out” strategy is remapping the global media landscape.

Organised into two sections, this book has eight chapters written by American, Chinese and European scholars. Focusing on different markets (such as the movie industry, the press, broadcasting, and the Internet), different regions and different actors (from Donald Trump to the Tanzania-Zambia Railway to journalists), this book provides a fresh interpretation on the main changes China has brought to the global media landscape.

Gabriele Balbi is Associate Professor of Media Studies and Director of the China Media Observatory at USI Università della Svizzera Italiana, Switzerland. His research focuses on media history, and he has published several books and journal articles on these topics. His most recent book is A History of Digital Media. An Intermedia and Global Perspective (co-authored with Paolo Magaudda, 2018).

Fei Jiang is Director of the Center for Intercultural Communication Studies at the Beijing Foreign Studies University, China. His research interests focus on new media and intercultural communication studies and, on these topics, he has published several articles, book chapters and four books. His most recent publication is Global Communication Ecology (co-authored with Gao Wei, 2018).

Giuseppe Richeri is Honorary President of the China Media Observatory and Emeritus Professor at the Università della Svizzera Italiana, Switzerland. His research interests focus on the political economy of communication at the intersection with media management, media and communication history and cultural studies. He has published more than 100 scientific articles and several books on these topics.