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From £35.99

Managing a Tour Operating Business

A Perspective from Africa
By: Shepherd Nyaruwata

From £35.99

Explore the global tour operations business and how technology influences new business models. With case studies from Europe, Africa, and the USA, this text addresses challenges in developing countries and offers a business model for future sustainability.

This book provides knowledge of, and insights into, the nature and characteristics of the global tour operations business. It highlights the role played by tour…
From £35.99
From £35.99
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This book provides knowledge of, and insights into, the nature and characteristics of the global tour operations business. It highlights the role played by tour operators in developing tourism in both developed and developing countries, and offers critical analysis of how the growth of information communication technologies has influenced the adoption of new business models by tour operators. The text also provides useful case studies drawn from Europe, Africa and the United States of America, which will assist the reader to understand how the industry has evolved. It further highlights the challenges being faced by tour operators in developing countries, and offers a business model that will assist them in retaining future business sustainability.

Shepherd Nyaruwata is a Senior Lecturer in Tourism at the University of Zimbabwe, where he has taught since 2009. He has published 22 journal articles on tour operations management, multi-destination packaging, the impact of ICTs on tour operations business models, travel agency business management, community-based tourism and biodiversity conservation, and tourism planning and development. He is the author of 14 book chapters and a book, titled Introduction to Tourism Development in the Southern African Development Community Region. He is also the co-editor of the book Tourism Development in Zimbabwe: Issues and Perspectives.

Hardback

  • ISBN: 1-5275-8152-7
  • ISBN13: 978-1-5275-8152-4
  • Date of Publication: 2022-03-21

Paperback

  • ISBN: 1-5275-9613-3
  • ISBN13: 978-1-5275-9613-9
  • Date of Publication: 2023-04-22

Ebook

  • ISBN: 1-5275-8153-5
  • ISBN13: 978-1-5275-8153-1
  • Date of Publication: 2023-04-22

Subject Codes:

  • BIC: KNSG, KNSH, KJ
  • THEMA: KNSG, KNS, KJ
225

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