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Digital communication transformed branding. Now, artificial intelligence offers new ways to handle big data and customize messages for mass audiences. This book shows how the intersection of these forces points to a new reality in brand communication, design, and management.
Digital communication transformed branding. Now, artificial intelligence offers new ways to handle big data and customize messages for mass audiences. This book shows how the intersection of these forces points to a new reality in brand communication, design, and management.
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This product has multiple variants. The options may be chosen on the product page
Mapping Primary School Leadership in a Post-Conflict Context
The Case of Timor-Leste
This book focuses on primary school leadership in the post-conflict country of Timor-Leste. It conveys the ‘lived experience’ of school leaders, describing the realities of their work and the strategies they adopt to overcome daily challenges.
This book focuses on primary school leadership in the post-conflict country of Timor-Leste. It conveys the ‘lived experience’ of school leaders, describing the realities of their work and the strategies they adopt to overcome daily challenges.
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This product has multiple variants. The options may be chosen on the product page
Fatigue of Sintered Materials
Theory and Application
This book details the theoretical background of Powder Metallurgy (PM) and the fatigue phenomenon of dynamically loaded sintered components. It analyses the influence of powder morphology and heat treatment on fatigue strength, and includes a fatigue analysis of sintered gears.
This book details the theoretical background of Powder Metallurgy (PM) and the fatigue phenomenon of dynamically loaded sintered components. It analyses the influence of powder morphology and heat treatment on fatigue strength, and includes a fatigue analysis of sintered gears.
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This product has multiple variants. The options may be chosen on the product page
The Health Consequences of Urban Planning
The Presage
This book is a warning. The design of our urban environments is causing a rise in preventable, non-communicable diseases. It presents evidence on how our cities cause illness and provides an alternative for designing truly resilient environments fit for the future.
This book is a warning. The design of our urban environments is causing a rise in preventable, non-communicable diseases. It presents evidence on how our cities cause illness and provides an alternative for designing truly resilient environments fit for the future.
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We are surrounded by risks, but the media's presentation of them is just as important. From causing public worry to legitimizing foreign policy, this book explores how the media covers risk and the profound consequences of its coverage.
We are surrounded by risks, but the media’s presentation of them is just as important. From causing public worry to legitimizing foreign policy, this book explores how the media covers risk and the profound consequences of its coverage.
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This product has multiple variants. The options may be chosen on the product page
Islamic Teachings and Social Structure
Conviction and Contradictions
This book corrects misconceptions about Islam, challenging social perceptions and deviations from its religious guidelines. It offers an opportunity to learn about various social dimensions and Islamic views in the light of the Quran and Sunnah.
This book corrects misconceptions about Islam, challenging social perceptions and deviations from its religious guidelines. It offers an opportunity to learn about various social dimensions and Islamic views in the light of the Quran and Sunnah.
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This product has multiple variants. The options may be chosen on the product page
Quantifying the Sustainability of Public Debt
Time-Varying Evidence from a Developing Country
High public debt can be hazardous, culminating in a crisis that permeates all sectors of the economy. This book provides a practical and straightforward framework for public debt sustainability analysis, underpinned by a real-world application of the model.
High public debt can be hazardous, culminating in a crisis that permeates all sectors of the economy. This book provides a practical and straightforward framework for public debt sustainability analysis, underpinned by a real-world application of the model.
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Sport tourism is a tool for sustainable local development. This book's 24 authors offer analyses from case studies to theory. An essential read for academics, students, policymakers, and professionals looking to promote their territory.
Sport tourism is a tool for sustainable local development. This book’s 24 authors offer analyses from case studies to theory. An essential read for academics, students, policymakers, and professionals looking to promote their territory.
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This product has multiple variants. The options may be chosen on the product page
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This collection of essays on Socialism and Socialist Humanism argues that left-wing ideas are crucial to building a better world.
This collection of essays on Socialism and Socialist Humanism argues that left-wing ideas are crucial to building a better world.
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This product has multiple variants. The options may be chosen on the product page
The True Secret of Evolution
From Competition to Collaboration
The concept of evolution has evolved. We have moved from an evolution based on competition to one that admits collaboration between species and their environment. The old scheme, used to justify the prevalence of one people over another, now shows its limits.
The concept of evolution has evolved. We have moved from an evolution based on competition to one that admits collaboration between species and their environment. The old scheme, used to justify the prevalence of one people over another, now shows its limits.
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This product has multiple variants. The options may be chosen on the product page
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This book explores how fiction from 1850-1930 shaped perceptions of women’s roles. From suffrage to sexual desire, these essays examine how literature tackled ‘The Woman Question’ through female characters who sought to defy social constraints in ways still relevant today.
This book explores how fiction from 1850-1930 shaped perceptions of women’s roles. From suffrage to sexual desire, these essays examine how literature tackled ‘The Woman Question’ through female characters who sought to defy social constraints in ways still relevant today.
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This product has multiple variants. The options may be chosen on the product page
Reflections on Our Relationships with Anne of Green Gables
Kindred Spirits
International readers and critics explore our relationship with Anne of Green Gables. Through studies of fan culture, translation, and adaptation, this unique collection of essays bridges the divide between a critical and deeply personal response to literature’s iconic girl.
International readers and critics explore our relationship with Anne of Green Gables. Through studies of fan culture, translation, and adaptation, this unique collection of essays bridges the divide between a critical and deeply personal response to literature’s iconic girl.
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This book details the traditional usage of Ardisia humilis Vahl and its systematic validation for treating hepatic manifestations. It covers standardization and studies that uphold folkloric claims for jaundice, serving as a valuable resource for researchers and students.
This book details the traditional usage of Ardisia humilis Vahl and its systematic validation for treating hepatic manifestations. It covers standardization and studies that uphold folkloric claims for jaundice, serving as a valuable resource for researchers and students.
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This product has multiple variants. The options may be chosen on the product page
The Importance of Becoming a Medical Educator
The Case for Teaching Doctors to be Teachers
A medical degree alone is not enough to make an effective educator. This book gives doctors the understanding and tools they need to better teach their students, colleagues, and patients by addressing topics like adult learning theory, motivation, and teacher assessment.
A medical degree alone is not enough to make an effective educator. This book gives doctors the understanding and tools they need to better teach their students, colleagues, and patients by addressing topics like adult learning theory, motivation, and teacher assessment.
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This book reveals the powerful role of business people in shaping Taiwan's economic diplomacy. A bottom-up analysis uncovers their global influence, proving their economic impact is a vital, yet overlooked, force in international relations.
This book reveals the powerful role of business people in shaping Taiwan’s economic diplomacy. A bottom-up analysis uncovers their global influence, proving their economic impact is a vital, yet overlooked, force in international relations.
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This book explains the scientific rationale for focusing on the mechanisms of hypertension, a pathology difficult to treat effectively with current methods. It will appeal to medical students, researchers, and professionals interested in this field.
This book explains the scientific rationale for focusing on the mechanisms of hypertension, a pathology difficult to treat effectively with current methods. It will appeal to medical students, researchers, and professionals interested in this field.
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Spanning 45 years, these essays chart the author's evolving thought on Taiwan's modern history. They investigate political reform by intellectuals since the 1970s and the creation of a national human rights commission, including the handling of transitional justice.
Spanning 45 years, these essays chart the author’s evolving thought on Taiwan’s modern history. They investigate political reform by intellectuals since the 1970s and the creation of a national human rights commission, including the handling of transitional justice.
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Does science matter in economics? This volume answers in the negative. It is argued that science simply doesn’t matter in economics, has never mattered and will probably never matter. Instead, the field has redefined the laws of physics and psychology to carve out its own set.
Does science matter in economics? This volume answers in the negative. It is argued that science simply doesn’t matter in economics, has never mattered and will probably never matter. Instead, the field has redefined the laws of physics and psychology to carve out its own set.
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Prominent administrative law scholars discuss how the law has adapted to the COVID-19 pandemic and can prepare for future emergencies. The book also considers the digitization of administrative law, a topic that will increasingly shape public law in the future.
Prominent administrative law scholars discuss how the law has adapted to the COVID-19 pandemic and can prepare for future emergencies. The book also considers the digitization of administrative law, a topic that will increasingly shape public law in the future.
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This product has multiple variants. The options may be chosen on the product page
An Australian Family Poignancy in WWI
Two Brothers Killed on the Western Front, France, 1916-1917
This book traces the enlistment and subsequent deaths of two Australian brothers on the Western Front. Rich in primary evidence, such as correspondence to their families, their story provides a personal lens on the main battles and Australia’s enormous losses in World War I.
This book traces the enlistment and subsequent deaths of two Australian brothers on the Western Front. Rich in primary evidence, such as correspondence to their families, their story provides a personal lens on the main battles and Australia’s enormous losses in World War I.
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